My objective is to develop an ongoing series of marketing articles consisting of two parts, the first focusing on questions I have been asked and the second on concerns I have. I have lots of both, so it is impossible […]
Van Meter, which acquired Werner Electric (MN), earlier in the year is moving quickly to assimilate the company and to operate as one company. There have been a number of management and marketing (and perhaps other departments) personnel changes at […]
Grainger and Fastenal shared their Q1 earnings reports recently. Given that both focus on the MRO market and, from an industrial MRO viewpoint, are considered relatively comparable competitors, they can serve as a proxy for the MRO market, although electrical […]
The last week or so has been earnings week for many electrical companies where they shared their Q1 performance. As expected, all showed improvement versus last year (after all, the last two weeks were the beginning of the COVID shutdown). […]
The first quarter saw a number of industry acquisitions and, while individually they highlight company growth initiatives, collectively they signal a trend that could be transformative for the industry … an industry divide driven by size. Yes, the big are […]
Electrical distributors are at a unique moment in time where they have an opportunity to leverage technology to utilize the data it can unleash to accelerate profitability and sales cost-effectively. Being in an information age is only beneficial if the […]
Over a 35-year career marketing in the electrical industry I have ran more than a few promotions. And here’s the dirty little secret – not every promotion I ran was successful. I’ve managed everything from hat promotions to large trip […]
Ever think that there could be commonalities between Home Depot and WESCO? Recently Home Depot and WESCO released their 2020 10-K’s and/or participated in an Investor Conference so ElectricalTrends decided it may be interesting to take a read through to […]
In an industry where profit is defined as pennies, adding pennies to the bottom line makes the difference between a net loss, an average year or being a top performer, the issues we raised earlier in the week that can […]
Turtle & Hughes, the 15th largest electrical distributor according to Electrical Wholesaling, is leveraging its eCommerce reach to solicit business in the healthcare market. According to a recent press release, the company has joined Premier, a healthcare purchasing organization as […]
